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Hands-on insights from projects we actually run: data analytics, conversational analytics, AI workflow optimisation, ads agents, and MCP in marketing.

Diagram of an AI agent connected via MCP to Google Ads, BigQuery and Google Tag Manager

MCP in Marketing

MCP in Marketing: AI Agents for Google Ads, BigQuery & GTM

Real examples of AI agents running Ads reports, warehouse queries, and tag management through MCP — plus what we learned shipping our own tracking stack this way.

Andrii Krutko·Jul 7, 2026·6 min

// first articles shipping soon

We're writing up what we've learned running analytics and AI workflows in production.